Industry Leaders’ Dinner & Briefing | Sydney

Join us for the first networking event of the year, featuring special guest presentations:

Perfume: The Evolution of French and American Fragrance

Michael Edwards, Fragrances of the World

Dubbed the “The perfume expert’s expert” by Evelyn Lauder, Michael Edwards has been an innovator, educator and passionate advocate of the fragrance industry for over 30 years. Working closely with perfumers and fragrance developers, Michael travels the world to record fragrance history with independence and impartiality; with integrity and accuracy. Michael’s work remains a universally embraced source of fragrance classification and an essential selling tool for fragrance houses and retailers.

The Essentiality of Beauty

Alex Davison, L’Oréal Australia & New Zealand

Beauty has been an essential human need from time immemorial. There has not been a culture, time period or civilisation that has not needed beauty or in fact survived without it. The beauty industry also has a major socio-economic impact, employing millions of people worldwide and making a significant contribution to the GDP. This session will explore the history and importance of beauty rituals as well as the role beauty plays in self-expression and self-identity.

The briefing will be followed by an industry leaders’ dinner, the first event celebrating Accord’s 2025 anniversary year: 50 years since our original formation in 1975 and 20 years as Accord, the combined voice of the hygiene, personal care and specialty products industry.

Thank you to our event sponsors: Coty | L’Oréal | Puig Oceania